Scale-EUp² is a market driven project aiming to scale-up 30 IoT/deeptech start-up through the connection of 4 hubs (Paris area, Barcelona area, Stuttgart/Karlsruhe area, Styria & Carinthia area). The market focus is on 4 emerging application domains of the Internet of Things (IoT)/deeptech: Smart Cities, Mobility, Industry 4.0 and Health and Well-Being.

Six events (called Deeptech4good) will be organized during the project in the 4 hubs to help start-up raise funds (fundraising pitch contests), meet large corporates from the areas (business to business meetings) and get involved in public-funded innovation and R&D collaborative projects (open innovation workshops).

Key actions

• Screening and mapping high-potential start-up:

The objective is to identify the start-ups with high growth potential, learn how to help them individually, organize coaching sessions to help the start-up fine-tune their strategy and identify the most relevant actions to connect them with strategic partners in the value chain, access emerging markets and attract investment. Meetings with the start-up’s management team will be organized and an online “platform” will be implemented to facilitate the identification of skilled employees and recruitments at both the local and European scale.

• Facilitating market access:

A methodology will be developed to analyze the value chain taking into account the characteristics of the players targeted in the project, their development strategies, the diversity of technological bricks in the emerging field of “Internet of Things” and the specificities of the 4 applicative domains in the scope of the project to develop concrete, business oriented collaborations between the high-tech start-up. The value chains analysis will allow to organize open innovation workshops and matchmaking sessions, attracting stakeholders beyond the technological perimeter: public authorities, students, researchers, insurance companies, legal representatives…

• Attracting private and public finance:

After a benchmarking phase at each regional level, a board of private investors will participate in start-up fundraising challenges to evaluate the applications and the pitch sessions during the 6 events organized throughout the project. Moreover start-up will be informed, during the open innovation workshops, of every public funding opportunities at the regional, national and the European level to transform the emerging ideas into collaborative projects.

• Organizing Deeptech4good events to foster collaborations:

Six events (called Deeptech4good) composed of 4 main parts will be organized throughout the project:

• fundraising pitch: 5 start-ups selected by the investors’ board in each of the 4 categories will pitch their project in front of the audience and get feedback from the investors,
• a matchmaking event with corporate players will focus on providing start-up market access,
• an open innovation workshop, relying on the needs of the targeted markets and on the results of the value chain analysis, will be organized to facilitate the emergence of collaboration projects between the different stakeholders.

The events will be organized according to the following provisional agenda: 11^th July 2018 (Paris – France), October 2018 (Germany), January 2019 (Austria), March 2019 (Spain) June 2019 (France), October 2018 (Germany). We will try to link our events with other major existing events to lower costs and acquire higher exposure.

Key contacts

Organization	Contacts	Title	email
Opticsvalley	Karl GEDDA	General Manager
Opticsvalley	Paul STEFANUT	Business and Innovation Manager